Follow us,.. is a division of JD Promotions LTD, a family run corporate hospitality, events and consultancy business founded in 2000 and based in Leicestershire.

We are proud of our close customer and celebrity relationships and we have a proven track record of delivering successful appearances and events.

Passionate, innovative and professional, we are constantly generating new ideas and opportunities to ensure that we deliver unique events, appearances and experiences that exceed our clients’ expectations.

Ade Danes

Formerly Sales Manager at both Leicester City Football Club and Sheffield United FC, Ade has more than 20 years of experience in the Sports Hospitality, Events and Entertainment industry

During this time, Ade has developed unique relationships with high profile personalities, management and venues. Our extensive client portfolio now includes a wide range of large multinationals, high profile brands and broadcasters, through to small enterprises and independent traders.

Ade has also been instrumental in negotiating and introducing new ‘Main Club Sponsorship’ agreements for two Premier League football clubs. To contact Ade directly, please call 07710 577119 or email

John Danes

Director, John, has a wealth of some 40 years experience in the business-to-business sales and marketing sector, with a focus on the sports and entertainment industry.

John’s personal skills and hands-on event hosting have become an integral part of the services that we provide.

Dermot Gallagher

Dermot Gallagher was one of our country’s most high profile and respected officials. He officiated in the Football League since 1985 and was amongst the first band of referees on the commencement of the FA Premier League in 1992. 

Dermot is now working within the national media, giving his expert opinion on all refereeing issues, and is also a very entertaining and inspiring  after dinner & motivational speaker.

Simon Grayson

Simon Grayson – Manager, Preston North End FC

Simon and Ade have been long standing friends and business associates since they first worked together at Leicester City Football Club back in 1992.

Having left Blackpool in 2008, Simon became the manager of Leeds United football club where he guided the club to promotion to the Championship. Following his spell at Elland Road, Simon went on to manage Huddersfield Town, who he also guided to promotion from League One to the Championship before leaving the West Yorkshire club in January 2013. Simon achieved a brilliant fourth promotion of his short managerial career, guiding his Preston North End side to victory over Swindon Town in the 2015 League 1 Play Off Final at Wembley Stadium.

Steve Claridge

Steve and Ade have worked closely together since Steve signed for Leicester City in 1996.  

Steve’s appearance for Bournemouth during December 2006 at the age of 40 , gave him the  distinction of being one of a very few players to have amassed 1000 appearances in a career spanning over 22 years! Steve has been working as a radio & TV pundit for more than 15 years and is also a very amusing and popular speaker on the after dinner circuit.

how to get in touch


JD Promotions Ltd
21 Narborough Road Cosby, Leicester LE9 1TA


0116 2753323